Your basket is currently empty!
Hire a fundraising copywriter to enhance your voluntary, community, or charitable organisation’s fundraising campaign.
“
Connecting with our customers is at the heart of what we do. Alisha has helped us to develop our thinking about new ways of doing this.
Sally Egan, Head of Strategic Development
Every word counts
Step 1
Values-driven Messaging Strategies
Align your messages with your values and those of your donors to make your work meaningful and drive donations for your campaigns.
Step 2
Ethical Copywriting
Motivate and persuade your donors to act, while staying transparent and avoiding fear and guilt-based techniques.
Step 3
Ready-to-order Packages & Tailored Services
Choose from copy and content writing packages for your campaign, or get services tailored to your project.
Freelance Fundraising Copywriter
It wasn’t until 2020 when I worked for my first charity that I discovered how important copywriting is in the charity sector.
Since then I’ve been applying persuasive copywriting techniques to enhance fundraising campaigns for big and small charities across the UK.
As an ethical copywriter, I work according to the principles of non-exploitation, while still digging deep into an issue to write impactful fundraising messages.
How to Get started
Choose from…
Ready-to-Order Packages
Let me know which package you’d like and the name of your business or website.
Tailored Services
Tell me a bit about you, your business or project, and include your social media handles or website.
I’ll get back to you in 24 hours or less to schedule a call.
Content & Copywriting
Custom content and copywriting services, developed around your goals and tailored to your project.
Got questions?
At it’s core, copywriting is persuasive. It’s designed to motivate people to take action—or in the context of a fundraising campaign—make a donation. A copywriter will think carefully about what motivates your donors and choose the words that will inspire them to donate to your fundraiser.
Appealing to a potential donors emotions is key to writing copy that effectively motivates someone to make a donation. Different audiences will have different motivators so it’s important to tailor messages to different groups. Talking about shared values, or ideals, can paint a positive picture for donors, and help them understand what their donation could lead to. Storytelling is still the one of the best ways to drive home meaningful fundraising messages.
I write email campaigns, donation pages, appeal letters, pitch decks, social media content, press releases and press pitches.
I can usually start within a week, depending on current bookings. Most projects are delivered within 1 to 2 weeks, but larger jobs may need more time. I’ll confirm timelines during our initial discussion. For retainer packages, we’ll establish a publishing schedule, and I’ll deliver the work according to that timeline.
I personally write all the copy so everything is consistent and you have a single point of contact throughout your project.
I specialise in writing as opposed to graphic design. I can do basic graphic design using tools like Canva, but I would always suggest hiring a graphic designer to get the highest quality designs and value for money. I can work with your designer or put you in touch with a trusted designer to create imagery for your campaign.
I’ll ask for things like brand or tone of voice guidelines, specific objectives, key messages, information about your target audiences, past campaigns, and any examples of fundraising copy you like. Don’t worry if you don’t have brand or tone of voice guidelines, I’ll work with you to develop them.
My quotes include all research, writing and editing costs. For quick-turnaround projects I may add a rush fee, and if travel or additional meetings are involved, I’ll outline any extra costs upfront.
I’ll deliver your fundraising copy in Google Docs, but if you need, I can upload it directly to your CMS, social media platform, or email service for an additional fee.
Yes, I offer discounts on ongoing content formats like emails, blog posts and social media content, and on large and multiple campaigns.
All projects include two rounds of revisions to ensure the final copy meets your expectations.
Question not answered above?